We’ve seen great results promoting our direct sales products using Instagram. Grow your community online like we did for our latest projects, SLOVegan.com and VeganJumpstartProgram.com. Both projects are less than six months old and are already growing at a steady pace using the methods mentioned below.
Want more? We’re planning a workshop for using Instagram to grow your direct sales business. If you’re interested or know someone who may be interested, send us an email, email@example.com.
Instagram Tips for Direct Sales Consultants
Try these Instagram tips to grow your direct sales business and community online in 2018:
Follow similar accounts
When you follow similar accounts your own account will register as a “recommended account”. When people follow someone similar to you, your profile may appear as a recommendation. This will help grow your Instagram community and generate extra leads who may have not found your account otherwise.
Use direct hashtags and indirect hashtags
We like to use a variety of hashtags in the description section of each Instagram post, or as a follow up comment after the post is published. Use targeted hashtags that potential customers will be searching. For example, we use #vegan to appear in search results for the broad terms people would search for. Then, we also use direct hashtags like #howtogovegan to attract people are ready to eat more plants.
Post real photos and content
Skip the hyper edited, glossed photos (or post sparingly) and aim for authentic snapshots of real life. People are gravitating towards seeing life from another’s perspective, and are less attracted to flat, lifeless images that lack depth. Post your life, share your thoughts, present your artistic interpretation of how you enjoy yourself in everything you do. This will keep them wanting more and tuning in.
Use Instagram LIVE
We LOVE this feature on Instagram! Remember when you were a kid and loved making home movies on the camcorder (at least, we definitely did). Well, Instagram Live is basically that while sharing it with the world in real-time. Recently, a friend broadcast her dance class and we got to watch and talk to her remotely from our iPhones. SO COOL 😎
Join our Vegan Jumpstart Program Facebook Page for examples of how we’re using Facebook Live for Direct Sales.
Link to your online store
Every direct sales consultant should have a website, an online home for sharing more about who she is, what she does and how you can buy what she’s offering. Your Instagram profile link is a great place to share your website link.
Don’t have a direct sales website? We can create one for you and maintain it for you. Email us to get started, firstname.lastname@example.org.
Instagram Workshops for direct sales consultants
Want to take our upcoming Instagram for Direct Sales Consultants Workshop? Send us an email, email@example.com. We’ll put you on contact list when we announce dates for the workshop.
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